Start an International Exhibition Booth Company in the Netherlands from the UK: Complete Guide

This article will guide you through the steps and considerations for establishing your exhibition booth company in the Netherlands from the UK, from registration and tax implications to finding the perfect location.


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    start an international exhibition booth company in the netherlands from the uk

    Expanding your business internationally is a significant milestone that can open up numerous opportunities for growth, innovation, and increased revenue. The Netherlands offers a potential market for UK-based exhibition booth companies because of its advantageous location, strong economy, and thriving trade show industry. 

    This article will guide you through the essential steps and considerations for establishing your exhibition booth company in the Netherlands from the UK, from registration and tax implications to finding the perfect location and leveraging networking opportunities.

    Is Expanding to the Netherlands Right for Your Company’s Growth?

    Here are some factors to ponder:

    • Market Demand: Research the Dutch exhibition sector. Does it align with your existing clientele or target a new niche?
    • Competition: How crowded is the market with companies that already make exhibition booths? Can you offer a unique selling proposition (USP)?
    • Logistics: Consider the ease of transporting materials and personnel between the UK and the Netherlands.

    The Netherlands offers several advantages for UK exhibition booth companies:

    • Central Location: The Netherlands’ central location makes it a good platform for serving all of Europe because to its superb transit connectivity.
    • Business-Friendly Environment: The government of the Netherlands actively encourages foreign investment with its simplified procedures and favourable tax rates.
    • Skilled Workforce: The Netherlands boasts a workforce that is both highly competent and bilingual, which facilitates the recruitment of qualified personnel.

    Establishing an exhibition booth business in the Netherlands could be a wise strategic choice if these elements align with your corporate objectives.

    How to Register an Exhibition Booth Company in the Netherlands from the UK?

    There are various procedures involved in establishing a business in the Netherlands, from choosing the right business structure to registering with the Dutch authorities. You can navigate the process with the help of our step-by-step guide.

    Step 1: Select an Organizational Structure

    The first step is to select the kind of corporate entity you want to register. Common business structures in the Netherlands include:

    • Sole Proprietorship (Eenmanszaak)
    • Partnership (Vennootschap onder Firma – VOF)
    • Private Limited Company (Besloten Vennootschap – BV)
    • Public Limited Company (Naamloze Vennootschap – NV)

    Because of its flexibility and limited responsibility, a Private Limited Company (BV) is the chosen option for the majority of UK enterprises.

    Step 2: Register with the Dutch Chamber of Commerce (KvK)

    Once a corporate structure has been determined, your company needs to be registered with the Dutch Chamber of Commerce, or KvK. This includes:

    • Selecting a Company Name: Make sure your name satisfies Dutch legal requirements and is distinct.
    • Submitting Required Documents: Create and turn in the necessary paperwork, such as your articles of organization, identification verification, and company strategy.
    • Registration Fee: Pay the registration fee, which varies depending on your business structure.

    Step 3: Acquire a Dutch Business Address

    The Netherlands must be the address where your business is registered. Either a real office or a virtual office service may be provided.

    Step 4: Register with the Tax Authorities (Belastingdienst)

    After registering with the KvK, you must register your company with the Dutch Tax and Customs Administration (Belastingdienst) to obtain a VAT number and comply with tax regulations.

    Step 5: Create a Bank Account in the Netherlands

    To manage finances and do business, you must have a Dutch bank account. Select a bank that provides services specific to your company’s need.

    Tax Implications for UK Exhibition Booth Businesses in the Netherlands

    Understanding the tax implications of operating in the Netherlands is essential for compliance and financial planning.

    Corporate Income Tax

    Dutch companies are liable to corporate income tax (vennootschapsbelasting). As of 2024, the corporate tax rate is 15% on profits up to €200,000 and 25.8% on profits exceeding this amount.

    Value-Added Tax (VAT)

    Most goods and services in the Netherlands are subject to VAT (BTW). The standard VAT rate is 21%, with reduced rates of 9% and 0% applicable to certain goods and services. Ensure your business complies with VAT regulations by registering for a VAT number and filing periodic returns.

    Withholding Tax

    Dividends paid to shareholders may be subject to withholding tax at a rate of 15%. Tax treaties between the Netherlands and the UK, however, might lessen or eliminate this tax.

    Employment Taxes

    If you hire employees in the Netherlands, you must withhold payroll taxes, such as income tax, social security contributions, and healthcare premiums. To ensure compliance, familiarize yourself with Dutch employment legislation.

    Benefits of the Dutch Exhibition Sector for UK Companies

    Expanding your exhibition booth business to the Netherlands offers several advantages:

    • Strategic Location: Due to its strategic location in Europe, the Netherlands has easy access to many of the EU’s largest markets. The advantageous location of your business streamlines operations and expands your clientele.
    • Thriving Trade Show Industry: The Netherlands hosts numerous international trade shows and exhibitions, drawing participants from a range of sectors. This dynamic industry provides plenty of chances for your display booth business to highlight its offerings and draw in new customers.
    • Business-Friendly Environment: The Dutch government actively supports foreign businesses through various incentives, grants, and a favourable regulatory environment. This facilitates the establishment and expansion of UK businesses in the Netherlands.
    • Skilled Workforce: The workforce in the Netherlands is bilingual and well-educated, offering a talent pool that can improve your company’s operations. Hiring skilled professionals can drive innovation and improve service delivery.

    How to Find the Ideal Location for Your Exhibition Booth Company in the Netherlands?

    Choosing the right location for your business is critical for its success. 

    Here are some tips to help you find the perfect spot:

    Proximity to Major Trade Show Venues

    Consider setting up your office near major trade show venues such as RAI Amsterdam, Jaarbeurs Utrecht, and Ahoy Rotterdam. Being near these centers might improve your accessibility and visibility to prospective customers.

    Accessibility and Infrastructure

    Ensure the location is easily accessible by public transport, road, and air. Good connectivity will facilitate smooth operations and attract clients and employees.

    Regional Business Environment

    Pick a place where the business environment is flourishing. Joining a vibrant business community can open doors to partnerships, networking, and support services.`

    Cost Considerations

    Analyze the price of purchasing or leasing office space in various locations. Making an informed choice will be aided by weighing the location’s advantages against its costs.

    Networking Opportunities for UK Entrepreneurs in the Dutch Exhibition Industry

    Building a strong network is essential for success in the exhibition industry. Here are some ways to connect with industry professionals in the Netherlands:

    • Industry Associations and Chambers of Commerce: Become a member of trade associations like the Netherlands British Chamber of Commerce (NBCC) and the Dutch Association of Event Organisers (VVEM). These organizations provide business help, industry insights, and networking opportunities.
    • Trade Shows and Conferences: Meet possible customers, partners, and suppliers by going to trade exhibits, conferences, and industry events. These gatherings offer excellent chances to market your products and cultivate connections.
    • Local Business Networks: Interact with community and business networks in your area. You may broaden your network and assimilate into Dutch business culture by taking part in local events and activities.
    • Online Platforms: Utilise online platforms such as LinkedIn to connect with industry professionals, join relevant groups, and participate in discussions. This can enhance your visibility and create opportunities for collaboration.


    Expanding your exhibition booth company to the Netherlands from the UK can unlock numerous growth opportunities. The Netherlands presents a promising market for firms in the UK because of its advantageous location, thriving trade show sector, and business-friendly atmosphere. You may successfully establish your presence in this dynamic industry and make educated decisions by being aware of the benefits, tax consequences, and registration process of the Dutch exhibition sector.

    For personalised assistance with business registration and other related services, OnDemand International is here to help. Get in touch with us right now to register your company in the Netherlands and benefit from the country’s expanding economy.


    The Netherlands is a great market for UK-based exhibition booth companies since it has a prime location within Europe, a booming trade show industry, a business-friendly atmosphere, and a talented workforce.

    Selecting an appropriate business structure, registering with the Dutch Chamber of Commerce (KvK), obtaining a Dutch business address, registering with the Tax Authorities (Belastingdienst), and opening a Dutch bank account are all necessary steps in the registration process.

    In addition to taxes, other expenses that must be taken into consideration are insurance, payroll, rent, utilities, and marketing costs. The specific costs will vary according to the size and scope of your company.