How to Start a Retail Business in Poland?: Process & Costs

In this article, we will delve into the Polish retail sector and assess the viability of opening a retail business in Poland. We will also cover the associated costs of launching a retail business in Poland.


    Note:This form is not for job seekers or salary employees. Thank you.

    Table of Contents

    start a retail business in poland


    Embarking on the journey of starting a retail business in Poland is a promising venture that offers a gateway to a dynamic and growing market. Poland, located in the heart of Europe, boasts a robust economy, a burgeoning consumer base, and a strategic geographical position. In this article, we will delve into the Polish retail sector, assess the viability of opening a retail business in Poland, and provide insights into the expected costs associated with this entrepreneurial endeavor.

    About the Polish Retail Sector

    Understanding the landscape of the Polish retail sector is crucial for anyone contemplating starting a business in the country. Poland’s retail industry has been growing at a steady pace because of rising consumer spending. The country’s economic stability and EU membership have contributed to a thriving market with diverse opportunities.

    Poland’s retail market includes a diverse range of businesses, such as food, electronics, fashion, and home goods. The emergence of modern shopping centers and the integration of e-commerce have further fueled the growth of the retail landscape. Poland’s consumers are known for their openness to international brands, making it an attractive destination for entrepreneurs seeking to introduce innovative products or services.

    Is Opening a Retail Business in Poland a Good Idea?

    Poland’s economic pulse is strong, boasting a thriving e-commerce scene and a rising population with increasing disposable income. This translates to a fertile ground for diverse retail endeavors, from trendy fashion boutiques to niche specialty stores. Here are some factors that make Poland a potential retail paradise:

    • Strategic location: Poland sits at the crossroads of Europe, offering access to a massive consumer base.
    • Booming e-commerce: Consumers are increasingly comfortable with online shopping, presenting both an opportunity and a challenge to adapt their strategy.
    • Growing disposable income: Polish households are witnessing consistent rises in income, leading to higher spending power on non-essential goods.
    • Favorable government policies: The Polish government actively supports foreign investment and business development.

    Read More: Benefits of registering a business in Poland

    How to Open a Retail Business in Poland?

    1. Market Research: 

    Define your niche, target audience, and unique selling proposition. Research the competition and market trends to carve out your space.

    2. Choose your business structure: 

    Consider a sole proprietorship, limited liability company, or joint-stock company, each with its own advantages and legal requirements.

    3. Register your business: 

    Register your company through the Central Register and Information on Business Activity (CEIDG). Obtain a Tax Identification Number (NIP) and Statistical Number (REGON) for tax and statistical purposes.

    4. Secure funding: 

    Estimate your initial startup expenses, encompassing rent, stock, permits, and advertising. Examine your possibilities for funding, including grants, bank loans, and angel investors.

    5. Acquire the licenses: 

    Obtain any necessary business licenses specific to your product or service. Familiarize yourself with relevant Polish laws and regulations to avoid compliance issues.

    Expected Costs Associated with Opening a Retail Business in Poland

    Launching a retail venture in Poland involves various expenses, and understanding these costs is crucial:

    • Business registration: Fees for registering your company and obtaining necessary permits can range from a few hundred to a few thousand zlotys.
    • Location: Rent costs vary significantly depending on your chosen location, with prime areas demanding higher rates.
    • Inventory: The initial stock purchase can represent a significant portion of your investment, depending on your product range.
    • Marketing and advertising: Budget for website development, social media campaigns, and advertising materials.
    • Staffing: Wages and employee benefits add to your ongoing operational costs.


    Starting a retail business in Poland holds immense potential for entrepreneurs seeking a vibrant and expanding market. The country’s economic stability, strategic location, and supportive business environment create a conducive atmosphere for success. It is imperative that you handle expenses wisely, stay compliant with regulations, and carry out in-depth market research before starting this entrepreneurial journey.

    For personalized guidance and expert assistance in setting up your retail business in Poland, contact our business experts at OnDemand International. With their extensive experience and knowledge of the Polish business landscape, they can provide comprehensive support, from business registration to navigating regulatory complexities. Your vision of a successful retail venture in Poland is within reach, and our experts are here to turn it into reality.


    The most popular forms are sole proprietorship, limited liability company (Sp. z o.o.), and joint-stock company (S.A.). Each has pros and cons concerning legal liability, taxes, and administrative requirements. 

    Yes, several options are available. Banks offer business loans, and Polish government agencies provide grants and subsidies for innovative ventures. Additionally, angel investors and venture capital firms are increasingly active in Poland’s entrepreneurial ecosystem.

    There can be intense competition, particularly in some industries. Navigating local rules and comprehending Polish customer preferences can be difficult tasks. Success in e-commerce requires monitoring your online presence and adapting to an ever-changing landscape.